Allison Champion is a tech PR consultant with 15+ years of experience helping companies earn coverage, build credibility, and get in front of the right audiences.
Storyteller & strategist
I make companies impossible to ignore
For more than 15 years, I've been helping companies earn the coverage, credibility, and audience attention they deserve. Now based in Lodi, an incredible, under-the-radar wine region just south of Sacramento, I work across tech and wine to build brands, earn coverage, and make sure the right people are paying attention.
I'm exactly who you want in your corner
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I started my career in tech PR in Los Angeles. Now I'm in Lodi wine country, working across tech and wine, and building something I'm really proud of.
I'll go first
Nice to meet you!
Anne Hallock, VP Americas, Mirakl
the result feels like magic
Over the 10 years I’ve collaborated with Allison, across multiple organizations and roles, she has shined. Allison is a uniquely strategic communicator: always beginning with outcomes in mind and then laddering back to execution. The result feels like magic, but it’s just her grit and determination making the impossible, possible.
Magdim Metshin, co-founder and CMO, Cartwheel
A phenomenal first campaign
Allison was initially recommended to us by our investors, and after a phenomenal first campaign it was a no-brainer to invite her to become an advisor to Cartwheel. Over the years she has played an important role for our team and has helped us tell our startup story with the sophistication and credibility of an enterprise-grade company.
Sandy Pell, Senior Director, Corporate Marketing, Invoca
The Most Creative PR Partner I've worked with
Many PR firms work because they throw a team at the problem. Allison works because she is the team. She's one of the most creative PR partners I've worked with, and I've hired plenty of both contractors and agencies. She's strong in finding vertical press angles others miss, using AI tools in ways most consultants haven't caught up to yet, and repurposing a single piece of content into a dozen smart placements. You either need a "full agency," or you need one "Allison Champion." Choose wisely. :)
Brian Czarny, CMO, Jupiter Intelligence
what a true communications partner looks like
"Over more than eleven years working together, Allison has shown me what a true communications partner looks like. She invests in relationships — with clients and with the industry voices that matter — and at Jupiter, that's translated into real credibility in our space."
Courtney Falaki, Director of Product Marketing, Shield AI
loved by internal teams & external partners.
“Unlike any communications, PR, or marketing professional I have ever worked with. She fully immerses herself in the industries she supports and quickly develops a deep understanding of what messaging, PR, and campaigns (both earned and owned) will truly make an impact. She is an exceptional writer -- her creativity and sharp instincts enable her to craft bold, high impact assets. She thinks several steps ahead and is loved by internal teams and external partners, which is a reflection of both her collaborative nature and the outsized impact of her work.”
Coverage appears in:
now more than ever
Earned media MATTERS
When anyone can publish anything, credible coverage carries more weight than ever.
I work with companies at different stages with various needs, from founders doing PR for the first time to marketing teams that need a reliable, embedded partner.
LET ME TELL YOU ABOUT LODI
Lodi is THE place to get into wine. 130+ grape varieties and the most welcoming, generous community of growers and winemakers who are eager to share what's in the glass. It's a never-ending exploration, and it's really fun.
& then there's wine
